The National Action Alliance for Suicide Prevention (Action Alliance) is the nation’s public-private partnership for suicide prevention, working with national partners to advance the National Strategy for Suicide Prevention. I provided design and creative direction for two highly visible reports.
The Youth Mental Health Report
This report examined federal, state, and local efforts to enhance youth mental health services post-COVID. I collaborated closely with the team to design an interactive PDF with linked content, enabling seamless navigation and an intuitive reading experience.
Report reach:
- 12.2K impressions
- 700+ engagements
- 5.8% engagement rate
- 270+ post clicks
Cover photo selected by internal client. Written/edited by Burt Granofsky
The Crisis Workforce Report
Focusing on recruitment, retention, and support, this strategy equips leaders with tools to sustain a strong crisis workforce. My design concept centered on directional arrows to represent these three key paths: Recruiting, upward arrow symbolizing growth; Retaining, diagonal arrow signifying stability; Supporting, forward-facing arrow representing progress.
Distinct colors and arrow icons differentiate each focus area, serving as visual guideposts throughout the interactive document. Each section opens with a clear goal and a compelling image that reflects diverse aspects of the workforce.
The final design was a highly navigable and engaging interactive report that was accessible for a broad audience.
Completed while at Education Development Center
